ASSET VALUATION SUMMIT 2025
Cleveland, Ohio September 15-16 2025
The Asset Valuation Summit
Come Rock Out with Us at AVS 2025!
Get ready to grow your professional network and elevate your expertise in the heart of Cleveland at the iconic Rock and Roll Hall of Fame! This year’s Asset Valuation Summit (AVS) will hit all the right notes, bringing together top minds in asset finance, appraisal, and liquidation for an event like no other.
Whether you’re involved in financing, appraising, or liquidating assets, this is your chance to learn directly from industry experts covering all aspects of valuation management. From hands-on sessions to key market insights, you’ll gain practical knowledge that you can immediately apply in your day-to-day work. Plus, attendance can count towards your Continuing Education (CE) hours, making it a valuable opportunity for professional growth.
Dive into the latest trends, market conditions, and insider tips from thought leaders and experts across trucking, cranes, machine tools, construction, technology, energy, and more. You’ll leave AVS with actionable data, technical know-how, and fresh perspectives to take back to your team.
Join professionals from around the country as we gather under one roof to share knowledge, spark connections, and celebrate innovation in asset valuation. It’s going to be an unforgettable experience—see you in September at the Rock and Roll Hall of Fame!
- September 15th - 16th
Register Now
Registration fee is $795 per person if paid for with a check or wire payment.
Registration fee is $830 per person if paid for with a credit card due to the processing fee.
To pay with a check, please address the check to “Irontrax LLC” and mail it to 33 River St Suite 5, Chagrin Falls, OH 44022
To make a wire payment, please call us at 440-237-0800 to verify the information and receive an invoice if needed.
To pay with a credit card, please note that a 5% fee is added to the cost to account for the processing fees.
We have secured a room block at The Westin Cleveland Downtown which is only a short distance from The Rock and Roll Hall of Fame. We have a limited number of rooms and the room block reservations will close 8/15/2025 so book early to secure this price! We will also be providing shuttle service for the event to and from this hotel. You are welcome to utilize this shuttle service whether you are staying here or not.
AVS Lineup
Our goal for the Asset Valuation Summit is to ignite meaningful conversations and deliver content that will enhance your professional reputation. We aim to provide actionable insights that you can implement immediately, yielding results as soon as you return to work on Wednesday.
Networking Lunch - 12:00-1:00pm
- Location: Lower Level
Details:
Opening Remarks - 1:00-1:30
- Location: Foster Theatre
Details:
Join us as we begin our day getting to know each other and establishing our goals for the conference.
🎯 Appraisal Showdown: Spot the Errors, Rock the Report - 1:30-2:15
- Speaker: TBD
Details:
Get ready to test your valuation chops in this high-energy team challenge. Each group will receive an appraisal report riddled with intentional errors. Your mission? Identify the mistakes, justify your corrections, and claim appraisal bragging rights. It’s part competition, part masterclass—and fully engaging.
Networking Break - 2:15-2:30
- Speaker: Group Activity
Details:
Take advantage of our Networking Break to connect with fellow professionals, share insights, and build valuable relationships. This session is designed to foster meaningful interactions in a relaxed setting. Engage in conversations that could lead to new opportunities, collaborations, and friendships. Whether you’re looking to exchange ideas, discuss industry trends, or simply meet new people, this break is the perfect time to expand your network and enhance your conference experience.
🔊Around the Table: Amplifying Market Intelligence - 2:30-3:15
- Speaker: TBD
Details:
This dynamic roundtable brings together the sharpest minds in equipment finance for a candid, no-holds-barred discussion. Share insights, uncover trends, and hear firsthand what your peers are seeing across the industry. Every voice matters—and every perspective amplifies our collective knowledge.
🏗️ Lift Trucks: Rising Trends & Hidden Hazards - 3:15-4:00
- Speaker: TBD
Details:
Dive into the lift truck sector to uncover current market conditions, value drivers, and emerging risks. We’ll dissect what’s moving the market today and where it’s headed tomorrow—so you can lift your insights to new heights.
🚛 Trucking in Turmoil: Navigating the Road Ahead - 4:00-4:45
- Speaker: Bobby Sandlin, ASA - Senior Appraiser, Irontrax, LLC
Details:
From boom to bottleneck and back again, trucking continues its volatile ride. This session breaks down specs, demand shifts, and valuation volatility across classes and geographies. Buckle up—we’re forecasting what’s next for one of the most watched segments in equipment finance.
Dinner: Hofbrauhaus - 6pm
- Location: 1550 Chester Ave, Cleveland OH
Details:
Join us for dinner at Hofbrauhaus in Cleveland.
Networking Breakfast 8:00-9:00am
- Location: Bridge
Details:
⚓ Marine Market Pulse: Charting New Currents - 9:15-10:30
- Speaker: Capt. Casey M. Herschler, ASA - President, North American Marine Consultants, LLC
Details:
Explore how this critical segment—vital to global commerce—is evolving. We’ll provide an in-depth look at current market values, utilization patterns, and what’s floating or sinking valuations in today’s marine environment.
Networking Break: 10:30 - 10:45
- Speaker: Group Activity
Details:
Take advantage of our Networking Break to connect with fellow professionals, share insights, and build valuable relationships. This session is designed to foster meaningful interactions in a relaxed setting. Engage in conversations that could lead to new opportunities, collaborations, and friendships. Whether you’re looking to exchange ideas, discuss industry trends, or simply meet new people, this break is the perfect time to expand your network and enhance your conference experience.
🏗️ Cranes: : Elevating Insight, Driving Value - 10:45-12:00
- Speaker: TBD
Details:
From boom lengths to boom markets, this session hoists you above the noise. We’ll explore what’s shaping crane valuations today, what key indicators to watch, and where the market is likely to land next. Get ready to lift your strategy to new heights.
Lunch: 12:00-1:15
- Location: Lower Level
Details:
Join us for a Networking Lunch Break to connect with fellow professionals over a delicious meal. This relaxed session is perfect for exchanging ideas, discussing industry trends, and building valuable relationships. Expand your network and enhance your conference experience.
📊 Methodology in Motion: Turning Data into Direction - 1:15-2:30
- Speaker: TBD
Details:
We’re drowning in data—but how do you translate it into meaningful valuations? This workshop explores the latest tools, models, and approaches to make smarter, faster, and more defensible appraisal decisions.
Networking Break: 2:30-3:00
- Speaker: Group Activity
Details:
Take advantage of our Networking Break to connect with fellow professionals, share insights, and build valuable relationships. This session is designed to foster meaningful interactions in a relaxed setting. Engage in conversations that could lead to new opportunities, collaborations, and friendships. Whether you’re looking to exchange ideas, discuss industry trends, or simply meet new people, this break is the perfect time to expand your network and enhance your conference experience.
🎸 Valuing the One-Off: Uniqueness Meets Appraisal - 3:00-5:00
- Speaker: TBD
Details:
How do you approach assets that are rare—or one of a kind? From custom rigs to ultra-rare builds, this session tackles valuation strategies for non-standard equipment. Where better to have this conversation than the Rock & Roll Hall of Fame—surrounded by irreplaceable icons?
Why Cleveland?
The city’s downtown area is home to University Circle, a concentration of cultural, educational, and medical institutions, including the Cleveland Botanical Garden, Case Western Reserve University, University Hospitals, Severance Hall, the Cleveland Museum of Art, the Cleveland Museum of Natural History, the Western Reserve Historical Society, and the Rock and Roll Hall of Fame!
Centrally located in the mid-west easily accessible from points in the US and Canada with greater affordability than resort destinations.
East 4th – A destination neighborhood with dining, shopping, and entertainment.
The following companies on the Fortune 500 list have corporate headquarters in Greater Cleveland as of 2017: Progressive Insurance, Sherwin-Williams, Parker Hannifin, and Key Corp.
Cleveland is home to eight Fortune 1000 company headquarters.
A suburban home in Cleveland was the setting for the beloved film “A Christmas Story.” It has since been purchased on eBay, renovated to an exact replica of the house in the film.